DESI, Dede. Produk Unik Dan Bauran Promosi Dalam Menguatkan Nilai Pelanggan Dan Implikasinya Pada Loyalitas Pelanggan Makanan Khas Garut. Journal of Entrepreneurship and Strategic Management, [S. l.], v. 1, n. 01, p. 42–51, 2022. DOI: 10.52434/jesm.v1i01.97. Disponível em: https://www.jurnal.pps.uniga.ac.id/index.php/jurnalmanagement/article/view/97. Acesso em: 13 jun. 2026.